We Help Businesses Make Every Customer Feel Known
Who Known & Co. Is
Known & Co. exists because people should feel known, especially where they go to get stronger and healthier.
We work with passionate gym owners who are great with people but are overwhelmed behind the scenes. We help you build simple, repeatable systems that reflect your values, grow your community, and give you your time back.
When your systems are dialed in, your clients stay longer, and your business starts to breathe.
OUR IMPACT
Even with just one client, the results speak for themselves. At Known & Co., we don’t just install systems — we build sustainable, human-first processes that free business owners to do what they love.
Here’s what that looked like in our first partnership:
Chaos to Clarity at LWCF
We partnered with LWCF, a local CrossFit gym whose owner was juggling follow-up, scheduling, and sales, mostly by memory.
We built and launched:
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A fully integrated CRM connected to their website
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An automated email follow-up series for trial guests
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Three complete workflows to move leads through a consistent, relational sales journey
+100%
Zero Cracks
LWCF doubled their conversion rate, and as the owner put it:
“People aren’t falling through the cracks anymore.”
Coach to Connector
Instead of everything falling to the owner, we built a system that empowered the entire coaching team to play a role in follow-up.
Now every coach can step into the process with ease — without it feeling robotic or off-brand.
GET STARTED
TESTIMONIALS
MISSION
We work with small gym owners to build simple systems that actually feel like them, systems that take the pressure off, bring in more people, and let them focus on what they love: helping others and building community.
We build with you
We don’t hand you a cookie-cutter template. We learn your rhythms, your values, and how your gym actually works. Then we build systems around you, not the other way around.
Simple, Repeatable, Human
Systems only work if you can actually use them. Ours are easy to run, and even easier to jump into when you want to add a personal touch. It’s automation without losing the human feel.
More People. Less Pressure.
You didn’t start a gym to manage spreadsheets. Our systems bring in new members and retain loyal ones without adding stress to your day, so you can focus on what really matters: building community.
